Performance marketing is a model of advertising in which the party that buys an advertisement (which we refer to as an Advertiser) only pays the company hosting that advertisement (which we call a Publisher) when that advertisement drives a conversio...
In performance (affiliate) marketing, a publisher is the owner of a landing page, which hosts ads.As a publisher, you can use Invoca to apply to performance marketing campaigns on your Network. Then, you can use Invoca to place Invoca promo numbers i...
As an advertiser, you can create customized campaigns, pull promo numbers for those campaigns, add creatives (such as banner and display ads), create advanced call routing, and view reports on how campaigns are performing.For more information: Creat...
