When creating a syndicated or margin-based bundled campaign, the Network user is prompted to input how much margin to keep on the payout from the original campaign. Margin is tracked as revenue to the network and is only displayed to Network users. Advertisers and Publishers do not see how much margin is taken on a campaign. Any changes to payout on the original campaign are automatically applied to the syndicated or bundled campaign. For this reason, margin is a percentage of advertiser pay in. This ensures the network margin remains consistent if advertiser pay in changes. Use this formula to calculate Margin based on Pay In and Pay Out variables.
Margin = ((Advertiser Pay In - Publisher Pay Out) / Advertiser Pay In) x 100
