As consumers, we all receive prompts to complete customer surveys after interacting with a website or talking with a contact center agent.
But I always wonder, “can’t you get a sense of how my interaction went from looking at the raw data itself?”
BBQGuys, a long-time Invoca customer, is a great example of how to do this. Brian Todd is using AI-powered analysis of contact center conversations to supplement their data set from reviews and feedback surveys. This helps the team to pinpoint and resolve service and product issues quickly, so that BBQGuys can stay a step ahead of "big box" competitors.